Our Future, Our Business


Co-created by over 50 youth organizations to guide the necessary capitalist reformation.

This Manifesto serves as the backbone of our effort to transform business education. You might not agree or know much about some of the statements and proposed solutions. However, if you believe, like us, that these topics should be increasingly discussed in business schools across Canada, then we invite you to sign the Manifesto and support the movement. By doing so, we will have the necessary support to demand real change in business education and the business world we will graduate into.

The Manifesto's 20 Statements

Some of the Problems


Climate change is already far more advanced than we thought and poses unprecedented threats to our planet, society and economy.

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The current levels of inequalities caused by flawed trickle-down economics are incompatible with a transition to a sustainable world.

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Climate injustice is creating and exacerbating inequalities between communities and countries.

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Some Solutions


We need to re-think the purpose of corporations in order to make smart business decisions that balance profit with planet and people.

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The United Nations’ Sustainable Development Goals represent an opportunity to use a common language about the issues we need to tackle and a framework to identify business opportunities.

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Sustainable supply chain management will help combat social and environmental issues while ensuring a fair redistribution of economic benefits.

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Canada’s transition to a low carbon society represents unique opportunities to re-think our society and economy.

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We need to become more responsible and impactful when investing money as capital allocation will help determine what world we are creating. 

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Sustainability challenges and opportunities exist across all industries, which means there are very diverse career paths to get prepared for.

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We need to move away from the buzzwords “equity, diversity, and inclusion” to embrace true holistic, anti-racist change in our business & thinking.

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To transition faster and develop innovative insights, organizations and business schools need to go beyond tokenization by sharing power with diverse Youth.

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Challenges to a Faster Transition


Greater collaboration between sectors and an increase in the power of public and social sectors are necessary for achieving sustainable development.

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Ethical business is the only viable business in a connected world where increasing accountability and transparency are being required by customers and citizens. 

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Understanding and solving the social and political problems we face today requires us to stop shying away from the realities of class and power.

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Companies with more democratic governance models help tackle social and environmental issues while empowering their employees to achieve economic democracy. 

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A more progressive tax system is required to achieve sustainable development and it cannot be replaced by corporate sustainability efforts.

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Learning the tools to discern ESG greenwashing from true impact measurement will ensure a systemic reallocation of capital towards the issues we need to solve.  

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Corporations must overcome their reliance on short-term value metrics, and start investing and planning for the long-term.

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To respect the Paris Climate Agreement and avoid environmental, social and economic chaos, we need to engage more with the notion of planned economic degrowth.

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Going beyond the business case for sustainability.

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Take action today.

Written by and in consultation with:

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